The art of the start : the time-tested, battle-hardened guide for anyone starting anything
Record details
- ISBN: 1591840562
- ISBN: 9781591840565
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Physical Description:
xii, 226 p. : ill ; 24 cm.
print - Publisher: New York : Portfolio, 2004.
Content descriptions
Bibliography, etc. Note: | Includes bibliographical references and index. |
Search for related items by subject
Subject: | Entrepreneurship New business enterprises |
Available copies
- 1 of 1 copy available at BC Interlibrary Connect. (Show)
- 0 of 0 copies available at Sechelt/Gibsons.
- 0 of 0 copies available at Gibsons Public Library.
Holds
- 0 current holds with 1 total copy.
Location | Call Number / Copy Notes | Barcode | Shelving Location | Holdable? | Status | Due Date |
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More information
- Baker & Taylor
Explains how to transform ideas into action, offering a step-by-step approach to launching great products, services, and companies and demonstrating how managers can unleash a creative approach to business at established companies. - Baker & Taylor
The author ofRules for Revolutionaries explains how to transform ideas into action, offering a step-by-step approach to launching great products, services, and companies and demonstrating how managers can unleash an entrepreneurial, creative approach to business at established companies. 50,000 first printing. - Penguin Putnam
A new product, a new service, a new company, a new division, a new organization, a new anythingâwhere thereâs a will, hereâs the way.It begins with a dream that just wonât quit, the once-in-a-lifetime thunderbolt of pure inspiration, the obsession, the world-beater, the killer app, the next big thing. Everyone who wants to make the world a better place becomes possessed by a grand idea.But what does it take to turn your idea into action?Whether you are an entrepreneur, intrapreneur, or not-for-profit crusader, thereâs no shortage of advice available on issues such as writing a business plan, recruiting, raising capital, and branding. In fact, there are so many books, articles, and Web sites that many startups get bogged down to the point of paralysis. Or else they focus on the wrong priorities and go broke before they discover their mistakes.In The Art of the Start, Guy Kawasaki brings two decades of experience as one of businessâs most original and irreverent strategists to offer the essential guide for anyone starting anything, from a multinational corporation to a church group. At Apple in the 1980s, he helped lead one of the great companies of the century, turning ordinary consumers into evangelists. As founder and CEO of Garage Technology Ventures, a venture capital firm, he has field-tested his ideas with dozens of newly hatched companies. And as the author of bestselling business books and articles, he has advised thousands of people who are making their startup dreams real.From raising money to hiring the right people, from defining your positioning to creating a brand, from creating buzz to buzzing the competition, from managing a board to fostering a community, this book will guide you through an adventure thatâs more art than scienceâthe art of the start. - Random House, Inc.
A new product, a new service, a new company, a new division, a new organization, a new anythingâwhere thereâs a will, hereâs the way.It begins with a dream that just wonât quit, the once-in-a-lifetime thunderbolt of pure inspiration, the obsession, the world-beater, the killer app, the next big thing. Everyone who wants to make the world a better place becomes possessed by a grand idea.
But what does it take to turn your idea into action?Whether you are an entrepreneur, intrapreneur, or not-for-profit crusader, thereâs no shortage of advice available on issues such as writing a business plan, recruiting, raising capital, and branding. In fact, there are so many books, articles, and Web sites that many startups get bogged down to the point of paralysis. Or else they focus on the wrong priorities and go broke before they discover their mistakes.
In The Art of the Start, Guy Kawasaki brings two decades of experience as one of businessâs most original and irreverent strategists to offer the essential guide for anyone starting anything, from a multinational corporation to a church group. At Apple in the 1980s, he helped lead one of the great companies of the century, turning ordinary consumers into evangelists. As founder and CEO of Garage Technology Ventures, a venture capital firm, he has field-tested his ideas with dozens of newly hatched companies. And as the author of bestselling business books and articles, he has advised thousands of people who are making their startup dreams real.
From raising money to hiring the right people, from defining your positioning to creating a brand, from creating buzz to buzzing the competition, from managing a board to fostering a community, this book will guide you through an adventure thatâs more art than scienceâthe art of the start.