Book
Value proposition design : how to create products and services customers want
Record details
- ISBN: 1118968050
- ISBN: 9781118968055
-
Physical Description:
print
xxv, 290 p. : col. ill. ; 19 x 25 cm. - Publisher: Hoboken : John Wiley & Sons, c2014.
Content descriptions
| General Note: | Includes index. |
| Formatted Contents Note: | Canvas. Customer profile ; Value map ; Fit -- Design. Prototyping possibilities ; Starting points ; Understanding customers ; Making choices ; Finding the right business model ; Designing in established organizations -- Test. What to test ; Testing step-by-step ; Experiment library ; Bringing it all together -- Evolve. Create alignment ; Measure & monitor ; Improve relentlessly ; Reinvent yourself constantly ; Taobao : reinventing (e)-commerce. |
Search for related items by subject
| Subject: | Customer services -- Management Quality control Production management -- Quality control Business planning Strategic planning Customer relations |
Show Only Available Copies
| Location | Call Number / Copy Notes | Barcode | Shelving Location | Holdable? | Status | Due Date |
|---|---|---|---|---|---|---|
| Gibsons Public Library | 658.812 OSTE (Text) | 30886000618930 | Adult Nonfiction | Volume hold | Available | - |
| LDR | 02145cam a2200373Ka 4500 | ||
|---|---|---|---|
| 001 | 114003745 | ||
| 003 | SITKA | ||
| 005 | 20190905223319.0 | ||
| 008 | 140616s2014 xx a 001 0 eng d | ||
| 020 | . | ‡a1118968050 | |
| 020 | . | ‡a9781118968055 | |
| 035 | . | ‡a(OCoLC)881439094 | |
| 040 | . | ‡aYDXCP ‡beng ‡cYDXCP ‡dBTCTA ‡dBDX ‡dOCLCQ ‡dTOH ‡dOCLCQ ‡dUNBCA ‡dCaBVa ‡dBVAVSA | |
| 049 | . | ‡aVP@A | |
| 050 | 4. | ‡aHD30.28 ‡b.O7785 2014 | |
| 092 | . | ‡aON ORDER | |
| 092 | . | ‡a658.812 V21o | |
| 245 | 0 | 0. | ‡aValue proposition design : ‡bhow to create products and services customers want / ‡cAlexander Osterwalder ... [et al.]. |
| 260 | . | ‡aHoboken : ‡bJohn Wiley & Sons, ‡cc2014. | |
| 300 | . | ‡axxv, 290 p. : ‡bcol. ill. ; ‡c19 x 25 cm. | |
| 336 | . | ‡atext ‡btxt ‡2rdacontent | |
| 337 | . | ‡aunmediated ‡bn ‡2rdamedia | |
| 500 | . | ‡aIncludes index. | |
| 505 | 0 | . | ‡aCanvas. Customer profile ; Value map ; Fit -- Design. Prototyping possibilities ; Starting points ; Understanding customers ; Making choices ; Finding the right business model ; Designing in established organizations -- Test. What to test ; Testing step-by-step ; Experiment library ; Bringing it all together -- Evolve. Create alignment ; Measure & monitor ; Improve relentlessly ; Reinvent yourself constantly ; Taobao : reinventing (e)-commerce. |
| 520 | . | ‡aThis book will help you understand the patterns of great value propositions, get closer to customers, and avoid wasting time with ideas that won't work. You'll learn the simple but comprehensive process of designing and testing value propositions, taking the guesswork out of creating products and services that perfectly match customers' needs and desires. Practical exercises, illustrations and tools help you immediately improve your product, service, or new business idea. In addition the book gives you exclusive access to an online companion on Strategyzer.com. | |
| 594 | . | ‡a20150220 gr | |
| 650 | 0. | ‡aCustomer services ‡xManagement. | |
| 650 | 0. | ‡aQuality control. | |
| 650 | 0. | ‡aProduction management ‡xQuality control. | |
| 650 | 0. | ‡aBusiness planning. | |
| 650 | 0. | ‡aStrategic planning. | |
| 650 | 0. | ‡aCustomer relations. | |
| 700 | 1 | . | ‡aOsterwalder, Alexander. |
| 994 | . | ‡a3 | |
| 995 | . | ‡a46 | |
| 996 | . | ‡a4132865 | |
| 901 | . | ‡a114003745 ‡bOCoLC ‡c114003745 ‡tbiblio ‡soclc | |
