Value proposition design : how to create products and services customers want
Record details
- ISBN: 1118968050
- ISBN: 9781118968055
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Physical Description:
print
xxv, 290 p. : col. ill. ; 19 x 25 cm. - Publisher: Hoboken : John Wiley & Sons, c2014.
Content descriptions
General Note: | Includes index. |
Formatted Contents Note: | Canvas. Customer profile ; Value map ; Fit -- Design. Prototyping possibilities ; Starting points ; Understanding customers ; Making choices ; Finding the right business model ; Designing in established organizations -- Test. What to test ; Testing step-by-step ; Experiment library ; Bringing it all together -- Evolve. Create alignment ; Measure & monitor ; Improve relentlessly ; Reinvent yourself constantly ; Taobao : reinventing (e)-commerce. |
Search for related items by subject
Subject: | Customer services -- Management Quality control Production management -- Quality control Business planning Strategic planning Customer relations |
Show All Copies
Location | Call Number / Copy Notes | Barcode | Shelving Location | Holdable? | Status | Due Date |
---|---|---|---|---|---|---|
Gibsons Public Library | 658.812 OSTE (Text) | 30886000618930 | Adult Nonfiction | Volume hold | Available | - |