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The art of the start : the time-tested, battle-hardened guide for anyone starting anything Cover Image Book Book

The art of the start : the time-tested, battle-hardened guide for anyone starting anything

Kawasaki, Guy 1954- (Author).

Record details

  • ISBN: 1591840562
  • ISBN: 9781591840565
  • Physical Description: xii, 226 p. : ill ; 24 cm.
    print
  • Publisher: New York : Portfolio, 2004.

Content descriptions

Bibliography, etc. Note: Includes bibliographical references and index.

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Subject: Entrepreneurship
New business enterprises

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  • 1 of 1 copy available at BC Interlibrary Connect. (Show)
  • 0 of 0 copies available at Sechelt/Gibsons.
  • 0 of 0 copies available at Gibsons Public Library.

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More information

http://www.loc.gov/catdir/toc/fy051/2004044773.html

► Summaries & More
▼ Additional Content
Read Me First xi
Causation
Chapter 1: The Art of Starting
3(26)
Articulation
Chapter 2: The Art of Positioning
29(15)
Chapter 3: The Art of Pitching
44(22)
Chapter 4: The Art of Writing a Business Plan
66(13)
Activation
Chapter 5: The Art of Bootstrapping
79(21)
Chapter 6: The Art of Recruiting
100(19)
Chapter 7: The Art of Raising Capital
119(32)
Proliferation
Chapter 8: The Art of Partnering
151(16)
Chapter 9: The Art of Branding
167(25)
Chapter 10: The Art of Rainmaking
192(19)
Obligation
Chapter 11: The Art of Being a Mensch
211(6)
Afterword 217(2)
Index 219

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